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Marketing (33:630:301) (29:630:452) (22:630:550) (22:630:586) (22:630:609); Advertising (29:630:363); Consumer Behavior (29:630:610): About this Guide

About this Guide

This guide will lead you to many of the Rutgers-restricted databases as well as Web resources which are useful for business and marketing research. Tailored for these RBS courses:

  • Advertising (29:630:363)
  • Consumer Behavior (29:630:610)
  • Marketing Management (22:630:550)
  • Marketing Management (22:630:586)
  • Marketing Strategy (22:630:609)
  • Marketing Strategy (29:630:452)
  • Principles of Marketing (33:630:301)

Jordan Nielsen (New Brunswick)

Jordan Nielsen's picture
Jordan Nielsen
Contact:
Email: jordan.nielsen@rutgers.edu
Office: Room 25, James Dickson Carr Library, Livingston Campus

Roberta Tipton (Newark)

Roberta Tipton's picture
Roberta Tipton
Contact:
Roberta L. Tipton
Business Librarian
Public Administration Librarian
The John Cotton Dana Library
Rutgers-Newark
973-353-5910
tipton@rutgers.edu
Website

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