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Biographical Resources: Advertising & Marketing

Advertising & Marketing

The Ad Men and Women: A Biographical Dictionary of Advertising. Edd Applegate, ed. Greenwood Press, 1994. (DANA REF HF 5810 .A2 A3)
Each essay is followed by a list of works by and about the individual, as well as notable corporate clients or ad campaigns that were associated with him or her.
Advertising Hall of Fame
"The Advertising Hall of Fame is the most prestigious award bestowed in the advertising industry honoring individuals who have set the standard for advertising excellence." From the American Advertising Federation.
Direct Marketing Association Hall of Fame
"The DMA Hall of Fame was established in 1978 as a permanent recognition of individuals who have contributed significantly to the field of direct/interactive marketing."
Sales & Marketing & Executives International Academy of Achievement
This is SMEI's Hall of Fame, honoring sales and marketing professionals.

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