Media, Marketing and Communication (04:192:410): Marketing Tips

• There is much advice to consider in Social Media Examiner: "Your Guide to the Social Media Jungle." One useful item was 8 Ways to Discover Valuable Social Media Content to post or retweet.
• The Internet Entrepreneur has a section of tips covering Social Media
• 17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools
• Some interesting blogs with tips on social marketing are Duct Tape Marketing (John Jantsch), Maximize Social Business (Neal Schaffer), and Incite Group.
• The appropriate use of technology and tools is the focus of Scott Brinker's blog Chief Marketing Technologist.
• Over 160 policy documents are available on the Social Media Policy Database from SocialMediaGovernance.com.
• For help with terminology, refer to The ABCs of Mobile Marketing from HubSpot.
• Concerned about ROI? Consider these 6 Ways to Measure Social Media from PracticalEcommerce.

• A series of online tutorials covering many Principles of Marketing are available from KnowThis.com. There is a separate tutorial on How to Write a Marketing Plan.
• There are many free Sample Marketing Plans available for your reading pleasure.
• Refer to N.J. Regulations from the New Jersey Administrative Code for requirements for specific business activities e.g. N.J.A.C. 8:43A, Ambulatory Care Facilities.
• Refer to the Foundation Center's Links to Nonprofit Resources for useful advice on management, fundraising, and developing volunteers. To locate foundations and other grant-making organizations, search the Foundation Directory Online. (Rutgers-restricted access)
• For manufacturers and distributors of industrial products and services, search the ThomasNet directory. For manufacturers, distributors, professionals, and service providers in the building and construction industries, use The Blue Book.

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