About this Guide
Market research is essential for any business organization that wishes to stay in business. This guide includes pointers to many important sources of statistical data on income, consumption, and demographics, to help you understand and define the market for your product or service.
Return to the RUL Business Research Guide
Business Librarian |
Contact Info John Cotton Dana Library 185 University Ave Newark, NJ 07102 973-353-5911 au@rutgers.edu Send Email |
Subject Librarian |
Contact Info Roberta L. Tipton Business Librarian Public Administration Librarian Information Literacy Coordinator The John Cotton Dana Library Rutgers, the State University of New Jersey (973) 353-5910 (973) 353-5257 F Send Email |




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