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Multinational Business Research Guide

This guide supports Professor Mithani's Fall 2021 Multinational Business course.

Suggested Library Databases

The following databases are Rutgers-restricted and will prompt you for your NetID and password.

For company research:

Marketline: Find publicly-traded companies by searching company name or keyword.

PrivCo: Find non publicly-traded companies by searching company name.

For industry research:

Marketline: Search by keyword or browse by sector.

IBISWorld: Search by keyword or NAICS code.

For market/consumer research:

Mintel: Search by keyword or browse by sector.

Marketline Tutorial

If the tutorial does not load, view the video here: Marketline tutorial

https://go.rutgers.edu/marketline

PrivCo Tutorial

If the tutorial does not load, view the video here: PrivCo tutorial

https://go.rutgers.edu/privco 

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