Social Media for Unions: Twitter Tutorials and Best Practices
Companion guide for SMLR Workshop, Social Media Workshop for Labor Activists, April 26, 2013. This guide will also be useful to labor groups at the first (or second) step towards developing a social media strategy.
The Chicago Teachers Union Twitter account is one of the most powerful examples of a union successfully using social media. During the CTU's highly publicized strike in September 2012, it utilized Facebook and Twitter to rally support for its contract negotiations.