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Team Consulting (29:010:400) (29:630:499) (22:621:543): Market Research

Web Resources

For population data from the latest American Community Survey (as well as U.S. Census 2010), start with American FactFinder.
 
For projections of population data, see the many tables at 2005 Interim State Population Projections.

Rutgers Online Databases

Mintel Reports offer consumer product and industry market research reports covering US and International marketplaces. Each report combines data and analysis of the competitive landscape, supply chain, market-share size and trends, and consumer profiles. (Rutgers-restricted access)

PolicyMap also displays many popular categories of demographic information as maps, including population, income, home ownership, and education. The underlying data is derived from both government and commercial sources. (Rutgers-restricted Access)

Rutgers Guide

The Market Research Guide will lead you to dozens more sources of information, both online and in print.

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